“Life is a beautiful woman. You only call her a b%$# because she wouldn’t give up that nookie. Maybe she didn’t feel ya’ll shared any similar interests. Maybe you’re just an a**hole who couldn’t sweet talk a princess.” These were the words that were going through my head as Paul Anderson, owner of Prolango Consulting explained that we needed to be ready to tell a ‘Princess Story’ to make sales.
I can see his point. People tend to be ego-centric, focusing on themselves. We forget that there is a person sitting right in front of us waiting to be inspired by what we can do…. for them. I think what it all boils down to is perspective on life. Life can be a bitch, if you make her out to be one and treat her like one. The surest way to treat her like one is to talk to her like one. But on the other hand, if you talk to life like she’s a Princess, well maybe she’ll treat you like a Prince.
Most Princes don’t want to have their needs ignored, they don’t want to have to feel like they are putting you out when you do something for them and they don’t like to exert a lot of effort. And really we don’t want sweaty Princesses, so it is in our best interest that they do not exert a lot of effort. Customers are our Princesses; we have to make sure they feel like the only thing in our universe at the moment that we interact with them. That means establishing rapport and having empathy. Our customers should never feel put out when approaching us for our services, instead we should be enthusiastic that they even looked to us in the first place. And finally customers should be able to find us easily.
These are things that all follow from a positive attitude about life and serving others. Life doesn’t have to be a bitch. Think about all of those times when our own perspective undermined us and made a bad situation worse. I feel that with some practice, a bad perspective and outlook on life can be overcome, and you’ll sweet talk that Princess of life into your arms.